Dominion Homes Annual Report
Columbus, Ohio-based Dominion Homes became one of the nation’s largest homebuilders by recognizing the importance of “Home.” This annual report demonstrated the company’s rich heritage and its commitment to homeowners through an emotive narrative told through captivating images and copywriting.
Client: Dominion Homes
Credits: Creative Direction and Design: Tim Smith; Copy: Cindi Acker-Hein, 99 Hats
Sunglass Hut Retail Design Guidelines
This set of extensive global retail design guidelines for Sunglass Hut was distributed digitally, but a limited number of printed volumes were distributed to leadership. The guidelines addressed all aspects of the new store design, combined with the integration of the new identity.
Client: FRCH Design Worldwide for Luxottica Retail Credits: Creative Direction: Christian Davies, Tim Smith; Graphic Design: Tim Smith, Brandon Page, Lucy Steadman, Doug Bunker; Interior Design: Robyn Novak, Cathleen Coleman; Other Creative Contributions: Bink Zengel, Nadine King (Luxottica)
German Village Guest House Rack Card
Part of an early brand campaign, this rack card was distributed to locations around Greater Columbus to promote the new local bed & breakfast located in historic German Village. German Village Guest House has since been named “Best Hotel/B&B” in Columbus on several occasions.
Masked Elegance Draws a Crowd
Serving as in-kind sponsor, Tim Smith Design has helped Hamilton County Coroner Lakshmi Kode Sammarco raise thousands of dollars for select charities throughout Hamilton County.
US Congressional Campaign
Michele Young (MY) became the landslide victor in the 2016 US Congressional Primary for Ohio District 1, and she credited her branding and promotional materials for playing a significant role in that success. With very little time to build name recognition in the district, this simple, bold and memorable approach captured the imagination of voters and also captured nearly 80% of the vote, giving Michele her party's nomination.