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  <url>
    <loc>http://timsmithdesign.com/contact</loc>
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    <lastmod>2013-10-18</lastmod>
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      <image:title>Contact</image:title>
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  <url>
    <loc>http://timsmithdesign.com/contact/contact-us.html</loc>
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    <lastmod>2013-10-18</lastmod>
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  <url>
    <loc>http://timsmithdesign.com/portfolio/print</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-07-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449772817-S4UF47EQOJAUNEWFWV63/dominion-homes-2003-annual-report.jpg</image:loc>
      <image:title>Print - Dominion Homes 2003 Annual Report</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449772616-FR6XMGZSVI4ND4B77E5B/ms+program_kit.jpg</image:loc>
      <image:title>Print - Microsoft Program Sell Through Kit</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449773117-IURUVK7IV458VMK4AHFY/ms+catalog_intro.jpg</image:loc>
      <image:title>Print - Microsoft Catalog Intro</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449772717-U93UQPLY0G5YQX8N37FP/bmw+poster-test+drive.jpg</image:loc>
      <image:title>Print - BMW Campaign - Test Drive</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-T0WTRGD86LR5TWQFHXB0/rice+ecard_alt+1.jpg</image:loc>
      <image:title>Print - Ted Rice, Photographer -  Seasonal Promotion</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-SCM8DLL6AQNI086QB985/gvgh+rackcard_front.jpg</image:loc>
      <image:title>Print - German Village Guesthouse Rack Card</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-ITKIYW3V1AE8AX478FBF/dh-ar_2002_alt+2.jpg</image:loc>
      <image:title>Print - Dominion Homes 2002 Annual Report</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449772917-VY21BK5IVYAM63B3Q47R/smartfacts+cover_alt+1.jpg</image:loc>
      <image:title>Print - SMART Papers SmartFacts Cover</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-J5BHWMDZJ6VNBGI0571B/m1_brochure_alt.jpg</image:loc>
      <image:title>Print - marchFIRST Columbus Capabilities Brochure</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449772516-JPTI7W0V4N72I6A2XVIR/flower+show+poster.jpg</image:loc>
      <image:title>Print - Cincinnati Flower Show Poster</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449772117-UIQWL0WYOODHIF2E923P/lees+calendar-november2007.jpg</image:loc>
      <image:title>Print - Lees Calendar, November 2007</image:title>
      <image:caption>Driven by an overwhelmingly positive response to a prior campaign that captured the hearts of dog lovers, this calendar for Carpet One’s premium “Lees” brand of carpet showcased the newest selection of colors by pairing the carpets with various breed of dogs. The furniture selections perfectly mirrored the physical characteristics and demeanor of each animal. Client: FRCH, for CCA Global Credits: Creative direction and design: Tim Smith and Brandon Page; Photography: OMS Photography; Other Creative: Theresa Fisher, Carpet One</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449773416-3L7ZLHPAP3YZ1XRRFX69/lees+calendar-december2007.jpg</image:loc>
      <image:title>Print - Lees Calendar, December 2007</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449773324-JKTJR69JX01DRPZK4ILF/lees+calendar-november2008.jpg</image:loc>
      <image:title>Print - Lees Calendar, November 2008</image:title>
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  <url>
    <loc>http://timsmithdesign.com/portfolio/environments</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-08-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1470801634247-B2CRNL8EDCV0IDQIOD9L/Clouds-3242-72ppi-extended.jpg</image:loc>
      <image:title>Environments</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449774816-BWPGWIH48I2ERVHTQVTB/schiller-plaque-2a-800.jpg</image:loc>
      <image:title>Environments - Schiller Monument Markers</image:title>
      <image:caption>The Friends of Schiller Park implemented a plan to integrate the story of German poet, philosopher, historian and playwright Johann Christoph Friedrich von Schiller into the monument which features a statue of Schiller - presented to the park by the villagers in 1891. Tim Smith designed a series of four circular plaques, mounted on the existing wrought-iron fence at each corner of the monument. Each sign is part of a progressive narrative leading visitors around the monument. The circular form was chosen to feel as though it were an integral part of the existing wrought-iron.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449774716-IFI5PMK742BGR2GSIESW/schiller-plaque-1b-800p.jpg</image:loc>
      <image:title>Environments - Schiller Monument Plaque 1</image:title>
      <image:caption>The Friends of Schiller Park implemented a plan to integrate the story of German poet, philosopher, historian and playwright Johann Christoph Friedrich von Schiller into the monument which features a statue of Schiller - presented to the park by the villagers in 1891. Tim Smith designed a series of four circular plaques, mounted on the existing wrought-iron fence at each corner of the monument. Each sign is part of a progressive narrative leading visitors around the monument. The circular form was chosen to feel as though it were an integral part of the existing wrought-iron.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449775116-EKFAROL8ZSOT84XWJQPI/sunglass-hut-storefront.jpg</image:loc>
      <image:title>Environments - Sunglass Hut In-Store Communications Program</image:title>
      <image:caption>An incredibly successful and award-winning program for Sunglass Hut stores worldwide, this modular system of promotional and brand-driven communications allowed for easy and affordable adaptations. The first installation of this concept in the UK helped that store easily exceed sales goals and was subsequently rolled out to other Sunglass Hut stores around the globe. Client: FRCH Design Worldwide for Luxottica Retail   Credits: Creative Direction: Christian Davies, Tim Smith; Graphic Design: Tim Smith, Brandon Page, Lucy Steadman, Doug Bunker, Jessica Beck; Interior Design: Robyn Novak, Cathleen Coleman; Other Creative Contributions: Bink Zengel, Nadine King (Luxottoca)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449774321-403A0YLNQGXU2961YVW0/microsoft+shop_864px.jpg</image:loc>
      <image:title>Environments - Microsoft Shop</image:title>
      <image:caption>Develped in the mid-90’s, this extensive, first-of-it’s-kind program for Microsoft created an a la carte system for retailers of all sizes to showcase Microsoft products. Sales increases were routinely doubled and the design was featured in retail and business publications, including VM&amp;SD and BusinessWeek. Client: RPA (now Fitch)   Credits: Account and Project Management: Mike Bills, Linda Rosine; Design Direction: Tim Smith, Craig Nowakowski; Graphic Design: Tim Smith, Adam Limbach, Todd Yuzwa; Colors and Materials: Diane Perduk-Rambo; Production: Rich Hennosy</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449774918-YD4OFDBL687TIWMKE546/ilori-bloor+st-toronto.jpg</image:loc>
      <image:title>Environments - ILORI Exterior and Interior Brand Expresssion, Bloor Street, Toronto</image:title>
      <image:caption>As a new premium brand that was evolving quickly within its network of retail venues located in select cities in North America and beyond, ILORI was in need of a more consistent and compelling representation of its identity on storefronts and within the store environs. Based on the brands existing color scheme, a color shift automotive paint finish became a striking background for all applications of the logo. As shoppers approach the store, the color field shifts from a deep, rich metallic red to a radiant metallic yellow gold. Other elements of the identity were extracted and used in an exaggerated scale to amplify this unique brand’s essence.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449773516-MH5QI8BCE9GCBEKLM4WK/ilori+storefront-wailea.jpg</image:loc>
      <image:title>Environments - ILORI Exterior and Interior Brand Expresssion, Wailea, Maui</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449775016-3Z2FT7RCRXMTBBXCCZ9L/frch+sign-red.jpg</image:loc>
      <image:title>Environments - FRCH Design Worldwide Identity and Exterior Identification</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1470801099748-Q9V4D0L7UXHCC94KSI7Y/GV-Wayfindning-Spread-4-5.jpg</image:loc>
      <image:title>Environments</image:title>
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  <url>
    <loc>http://timsmithdesign.com/news</loc>
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    <priority>0.75</priority>
    <lastmod>2016-08-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1470782594930-Z0KKQXV4HAE08DRU56FQ/Clouds-3242-version02-72ppi.jpg</image:loc>
      <image:title>News</image:title>
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  <url>
    <loc>http://timsmithdesign.com/news/2016/8/30/tim-smith-photo-selected-by-jazz-great-kurt-elling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-09-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1472584546334-UB92TWYHHXCFVUARPE8F/image-asset.jpeg</image:loc>
      <image:title>News - TIM SMITH Photo Selected by World Renowned Jazz Vocalist  Kurt Elling</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://timsmithdesign.com/news/2016/8/30/commemorating-100-years-of-design-with-aiga</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-08-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1472585881580-0UKX8FGXD3VPKGTJIAWN/image-asset.jpeg</image:loc>
      <image:title>News - Commemorating 100 Years of Design with AIGA</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://timsmithdesign.com/news/2013/5/29/tim-smith-to-speak-at-segd-national-conference.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-05-29</lastmod>
  </url>
  <url>
    <loc>http://timsmithdesign.com/news/2009/10/7/tim-smith-to-judge-how-international-design-awards.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2009-10-10</lastmod>
  </url>
  <url>
    <loc>http://timsmithdesign.com/news/2008/10/10/work-featured-in-aiga-fellows-exhibition.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2017-01-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1485451471746-STFBVYOZPDUUWXCGI4O3/AIGA+Fellows+Exhibit</image:loc>
      <image:title>News - Work Featured in AIGA Fellows Exhibition</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://timsmithdesign.com/news/2008/9/29/tim-smith-named-aiga-fellow.html</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-09-11</lastmod>
  </url>
  <url>
    <loc>http://timsmithdesign.com/portfolio/packaging</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-07-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-VQ9GPPP6C246FPU436IG/zales+ring+box_open.jpg</image:loc>
      <image:title>Packaging - Ring Box for Zales, The Diamond Store</image:title>
      <image:caption>This proprietary, low-cost packaging solution was part of a significant re-branding effort that transformed Zales into a more contemporary and relevant retail offering. The concept began as a sketch during a call with a packaging vendor. When the box is closed, it reveals a “Z” on the side of the package that is reminiscent of the Z in the logotype. Client: FRCH Design Worldwide for Zale Corp. Credits: creative direction and structre design: Tim Smith; graphic design: Tim Smith, Doug Bunker, Lucy Steadman</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-KC11OANZVSD1NUQJRCCF/zales+ring+box_closed.jpg</image:loc>
      <image:title>Packaging - Ring Box for Zales, The Diamond Store</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://timsmithdesign.com/portfolio/interactive</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-07-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-B1HFCANAPRXXLJUR7SBV/metromamma+home+page.jpg</image:loc>
      <image:title>Interactive - MetroMamma Home Page</image:title>
      <image:caption>www.metromamma.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-HO8E8HS14HVJDUPBNCOB/gvgh+homepage_0605.jpg</image:loc>
      <image:title>Interactive - German Village Guesthouse</image:title>
      <image:caption>www.gbguesthouse.com</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-U8BM3KOIONPP3XI9FC75/bexleypen_gallery.jpg</image:loc>
      <image:title>Interactive - Bexley Pen-home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449770844-9K4BZ2MH2GFHGS1PES5P/bexleypen_multi-max.jpg</image:loc>
      <image:title>Interactive - Bexley Pen-Multi-Max</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://timsmithdesign.com/portfolio/identity</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-08-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1471563695972-5V4VQ528E2UGBQBE1SM7/modus-triage-sign-1500p.jpg</image:loc>
      <image:title>Identity - Chrysler modus Identity</image:title>
      <image:caption>Chrysler modus Identity / Entry Identification An innovative interactive dealership concept developed by Chrysler needed a name and identity that reflected the intent of the concept, would appeal to their intended audience, integrate well with the existing Chrysler brand and function globally. The name “modus” reflects the revolutionary method for automotive retailing which dramatically simplified the car buying process and created a more engaging and inspiring environment. Client: RPA (now Fitch) for Chrysler   Credits: Naming: Tim Smith; Identity and Environmental Graphic Design: Tim Smith, Interior and Fixture Design: Michael Torok; Account Management: Aaron Spiess</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1471563695972-5V4VQ528E2UGBQBE1SM7/modus-triage-sign-1500p.jpg</image:loc>
      <image:title>Identity - Chrysler modus Identity</image:title>
      <image:caption>Chrysler modus Identity / Entry Identification An innovative interactive dealership concept developed by Chrysler needed a name and identity that reflected the intent of the concept, would appeal to their intended audience, integrate well with the existing Chrysler brand and function globally. The name “modus” reflects the revolutionary method for automotive retailing which dramatically simplified the car buying process and created a more engaging and inspiring environment. Client: RPA (now Fitch) for Chrysler   Credits: Naming: Tim Smith; Identity and Environmental Graphic Design: Tim Smith, Interior and Fixture Design: Michael Torok; Account Management: Aaron Spiess</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1471563726532-K3IM15IY90KN81TOO9KP/Retail-Design-Institute-Logo-on-bokeh-1500p.jpg</image:loc>
      <image:title>Identity - Retail Design Institute</image:title>
      <image:caption>After years of research and a year of brand positioning, the Institute of Store Planners (ISP) changed its name to the Retail Design Institute. This new Identity helped usher in a new era for the highly-regarded organization. While intended to represent the essence of a physical or virtual environment, the logo secondarily incorporates the letters “r” and “d” as a mnemonic for retail design. The identity has been implemented internationally in the organization’s communications, educational materials, social media and at the annual International Store Design Awards Gala. Client: Retail Design Institute Credits: Creative Direction: Tim Smith, Andrew McQuilken; Design: Tim Smith</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449775516-EIQ7UNA1X0RKVNAJJUR9/nogologo-show_alt+1.gif</image:loc>
      <image:title>Identity - NOGOLOGO Show Logo</image:title>
      <image:caption>Awarded several times over and published in design publications internationally, this logo demonstrates the effectiveness of a powerful, yet implicit mark. The logo helped garner recognition for this very successful event and has lived on in various iterations through other AIGA chapters nationally.  Client: AIGA Cincinnati / Columbus Society of Communicating Arts</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1471463891843-V8WP6HDENEWI2P5MFB9Z/modus-dealership-identity.jpg</image:loc>
      <image:title>Identity - Chrysler modus Identity / Entry Identification</image:title>
      <image:caption>An innovative interactive dealership concept developed by Chrysler needed a name and identity that reflected the intent of the concept, would appeal to their intended audience, integrate well with the existing Chrysler brand and function globally. The name “modus” reflects the revolutionary method for automotive retailing which dramatically simplified the car buying process and created a more engaging and inspiring environment. Client: RPA (now Fitch) for Chrysler   Credits: Naming: Tim Smith; Identity and Environmental Graphic Design: Tim Smith, Interior and Fixture Design: Michael Torok; Account Management: Aaron Spiess</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1471563757902-FK0LFF505AYAFTHE8MNL/Zales-Logo-on-Color-Field.jpg</image:loc>
      <image:title>Identity - Zales logo</image:title>
      <image:caption>Leveraging the equity of their well-established identity, this more elegant, contemporary logotype is still recognizable to Zales’ existing customers, but ultimately appeals to a broader audience. The symbolism of “The Diamond Store” is captured within the “A”. Client: FRCH for Zale Corp. Credits: Creative Direction: Tim Smith; Graphic Design: Tim Smith Lucy Steadman, Doug Bunker</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449777219-BKQST28Y6O97M64RZJV3/brennan-capital-partners.gif</image:loc>
      <image:title>Identity - Brennan Capital Partners Identity</image:title>
      <image:caption>Self-described venture catalysts, Las Vegas-based Brennan Capital Partners provides investment capital for start-ups and fledgling companies. In a field crowded with stodgy brands, their’s needed to capture the imagination of the companies they hoped to attract. The “bcp” letterforms are custom-drawn in this contemporary escutcheon which serves as the foundation for the brand’s cornerstones: honorable, fair, client-centric and integrity.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449777916-D7OZ47337EWY0EL3PJSB/metromamma-logo-500px.gif</image:loc>
      <image:title>Identity - MetroMamma Identity</image:title>
      <image:caption>This progressive company’s MetroWrap baby wrap quickly became a favorite among stylish urban moms and even celebrites, with mentions in several noted magazines. The logo is a stylized represntation of the signature product, not only quickly identifying the essence of the product, but doubling as the brand’s initials.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449775318-HJC2KFXLKVNCDWDGXZBV/metrobebe+logo_alt+1.jpg</image:loc>
      <image:title>Identity - MetroBebe Logo</image:title>
      <image:caption>Logo for MetroBebe – a truly unique line of children’s gear designed to be noticed, yet uncompromisingly comfy. The letters “M” and “B” are woven together to form this memorable mark. MetroBebe is a division of MetroMamma, thus sharing the same typographic treatment and complementary color scheme, allowing for a consistent familial appearance in marketing materials.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449775618-O7GSV40T5CTIZG7F222Z/rice-stationery.jpg</image:loc>
      <image:title>Identity - Identity for Ted Rice, Photographer</image:title>
      <image:caption>For noted reportage photographer Ted Rice, a rice kernel becomes a logical mnemonic device to aid in recall – and bring a smile to few faces, reflecting the photographer’s subtle wit. The tagline “People Pictures” reinforces the identity and Ted’s specialty: taking pictures of people. This memorable solution has been featured in “Dynamic Graphics” as an exemplary identity makeover. Client: Ted Rice Photography</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449779217-Z3CU7DV3GX0DGYU6MOH9/hepp+consulting+logo.jpg</image:loc>
      <image:title>Identity - Hepp Consulting Logo</image:title>
      <image:caption>A former telecommunications executive recognized for his ability to bring resolution to complex challenges needed a memorable manifestation of those skills to symbolize his consulting practice. The iconic “H” with a subliminal embedded “C” not only helps with retention but the resulting labyrinth reinforces the identity’s objectives. Client: Keith Hepp, Hepp Consulting</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449777018-3OVW6Y8H7597JA6QRPDO/digital+cocktail+logo.jpg</image:loc>
      <image:title>Identity - Digital-Cocktail.com Logo</image:title>
      <image:caption>In the throws of the 2000 tech implosion, creative and IT professionals in Columbus, Ohio launched Digital Cocktail as a means of gathering that like-minded community monthly at various venues to share cocktails, stories and pink slips. The event became very popular, often attracting 200-300 people.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449777417-GBJ72E2OIT8NCYDGEL5O/burns+auto+parts_dark+field_alt+1.jpg</image:loc>
      <image:title>Identity - Burns Auto Parts Logo</image:title>
      <image:caption>A tough audience (jaded art directors, designers and art buyers) requires an attention-getting and memorable solution. The name was adopted from the owner’s grandfather’s auto parts store from the mid 1900’s, with the intent of building an identifiable, if not offbeat brand, through unusual promotions based on the auto parts theme. The logo has won praise from this very tough audience, but more importantly has been a very effective foundation for a successful business.   Client: Lesle Burns-Del’Acqua Credits: Design and Custom Typography: Tim Smith; Naming and Creative Vision: Lesle Burns-Del’Acqua</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449777321-1B61K66VXGNNK7IWTHH4/directorsforum+logo.jpg</image:loc>
      <image:title>Identity - DirectorsForum Logo</image:title>
      <image:caption>DirectorsForum was developed by Tim Smith for a former employer as an effort to get all directors within the company to share ideas, resources and to offer solutions for company-wide operational issues. Considering our reasoning as to the importance of effective branding, this logo was developed to help establish the Forum as a legitimate entity and generate interest. It did exactly that. Client: LPK Credits: Concept and design: Tim Smith</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449777117-NX53UYHS5K0BMH7P5UBV/marblecliff+design+studio_black+feild_600px.jpg</image:loc>
      <image:title>Identity - Marblecliff Design Studio Logo</image:title>
      <image:caption>Marblecliff Design is a small interior design firm in Columbus, Ohio that specializes in residential services.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449778016-OF6S1PAKBR46JC66SP68/palinet-logo.gif</image:loc>
      <image:title>Identity - Palinet Logo</image:title>
      <image:caption>Palinet (now Lyrasis) is the nation’s largest regional membership organization serving libraries and information professionals. Tim Smith Design conducted research to determine key brand attributes – both existing and desired. The move toward a younger target audience, a significant shift in the role of technology and the need to communicate collaboration and community led to this dynamic solution. Client: Palinet</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5786b8e1e6f2e1a75bf107e3/1468449778717-H3XCPN2NDP62M8NFC13H/gvgh-logo.gif</image:loc>
      <image:title>Identity - German Village Guesthouse Logo</image:title>
      <image:caption>A great example of the potential of the client/designer collaboration. The colors were based on the palette used in parts of the interior of the restored residence. The logo used the inherent symmetry of the letterforms and suggests the intimacy of the environment. Much of the early success of the Guesthouse has been attributed to our branding efforts.</image:caption>
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    <image:image>
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      <image:title>Identity - Making Design Matter Idenity</image:title>
      <image:caption>Founder John Pribble has an extensive background in design-related fields, having worked in multiple capacities for pioneering multidisciplinary design firms, prominent regional ad agencies and and juggernaut global internet consultants. When John wanted to launch “making design matter” he came to Tim Smith Design for a solution that would convey that very sentiment. The business cards (shown here) are printed on a letterpress for a rich tactile experience that reinforces the importance of the meaningful expression of brand.</image:caption>
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      <image:title>Identity - WeatherGeek App Icon</image:title>
      <image:caption>Featured in “New &amp; Noteworthy” and the number 5 top paid weather app right out of the gates, this app is the first to let users view the same numerical weather model data meteoroligists use to develop their forecasts. The icon was the first and only consideration in this instance and has given great pleasure to weather geeks everywhere.</image:caption>
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      <image:title>Identity - WebSprockets Logo</image:title>
      <image:caption>WebSprockets provides Web design and hosting services as well as Web application development. At the core of it all, they build things that work on the Web. The new logo needed to be suggestive of the name and allow for multiple adaptations accross various media.</image:caption>
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    <lastmod>2020-10-07</lastmod>
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    <lastmod>2025-04-23</lastmod>
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    <lastmod>2017-02-03</lastmod>
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    <loc>http://timsmithdesign.com/test</loc>
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    <lastmod>2017-03-31</lastmod>
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    <lastmod>2017-04-26</lastmod>
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  <url>
    <loc>http://timsmithdesign.com/identity</loc>
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    <lastmod>2017-04-26</lastmod>
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    <lastmod>2017-02-24</lastmod>
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    <lastmod>2017-04-26</lastmod>
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